Cookie policy

B2B Products & Corporate Website

Last Update: June 2024

DPG Media websites utilise online technologies that enhance user experience and make our services as engaging as possible. These technologies, such as pixels, tags, SDKs, and cookies, collect or store data on your device and are collectively referred to as "cookies."

We consider it important for you to understand the specific type of cookies we use, why we use them, who we collaborate with, and how you can manage your privacy settings. You can find all this information in this cookie policy, which applies solely to the use of cookies within the context of the corporate website (www.dpgmediagroup.com) and B2B products such as BE-Entertainment, DataLab, DPG Ad Manager, DPG Grow, or DPG Direct.

About DPG Media

DPG Media Group NV, with its registered office at Mediaplein 1, 2018 Antwerp (and with company number 0440.653.281), is responsible for the processing of your personal data. You can always reach us via privacy@dpgmedia.be or by mail at the above address.

DPG Media Group is an overarching group active in the Netherlands, Belgium, and Denmark.

What are cookies?


Cookies are small text files placed on your computer, smartphone, tablet, digital TV box, or smart TV. These files contain information, often a unique identification number, that uniquely identifies your browser or device. This allows us to learn more about you and your use of our websites. Through your privacy settings, you can determine how we may use this information. 

On DPG Media websites, we not only use cookies but also other technologies such as pixels, tags, SDKs, and other trackers. In essence, these technologies serve the same purpose: retrieving and storing information on your device. Hence, throughout this cookie policy, we continue to use the popular term "cookie" to refer to all similar technologies.

Why does DPG Media use Cookies?


There are different types of cookies, each used for a specific purpose or functionality. Specifically, DPG Media websites use cookies for the following purposes:

  • To make sure our websites work properly ("functional cookies").

  • To personalise our websites (“personalisation cookies”). 

  • To analyse, promote, and improve our own services and products ("marketing cookies").

  • To integrate with social media platforms ("social media cookies").

You can find more details about each purpose below.

To make sure our websites and applications work properly ("Functional Cookies")

Functional cookies are used to make the websites work. Without these cookies, our websites cannot function properly. Therefore, you cannot refuse or disable them. They include cookies that:

  • Help remember your preferences, such as language or region.

  • Ensure optimal image, video, and screen display on your device.

  • Allow us to detect and prevent abuse and fraud.

  • Are technically necessary for delivering content.

  • Enable us to identify bugs or other issues on the websites and in the apps.

To personalise our websites (“personalization cookies”)

We use these cookies to map individual surfing and usage behaviour on our websites and to personalise the websites or our communication with you based on this.

The purpose of these cookies is to provide every visitor and user with information that is as relevant to him or her as possible. That is why we try to adapt the content of our websites as much as possible to each visitor or user. We do this by recommending interesting articles, videos or topics to you, based on what you have previously read or viewed. Our direct marketing communications, such as newsletters, are also personalised in this manner. 

To Analyze, promote, and improve our own services and products ("Marketing Cookies")

These cookies help us understand the general use of our websites. Specifically, we use them to determine which parts of the websites are the most interesting to users. We achieve this by measuring how many people visit a website and which pages, items, or sections are viewed mostly. 

The information we gather is used to create statistics. These statistics provide insight into how often specific web pages are visited and where visitors and users generally spend the most time. Based on that information, we can make the structure, navigation, and content of the websites as user-friendly as possible.

These cookies also enable us to use your browsing behaviour on our websites for our marketing purposes. This allows us to display ads for our products and services on other websites and apps.

This category also includes cookies used to enhance our websites and services (e.g., cookies that collect user feedback or track where users drop off in a registration flow).

To integrate with social media platforms ("Social Media Cookies")

When we integrate content from Facebook, Instagram, or Twitter into our websites or apps, these platforms place cookies to gather information about your browsing behaviour. Additionally, you can share articles and videos you view on our websites or in our apps through social media using "share buttons." The operation of these buttons relies on cookies from the respective social media networks to recognize you when you wish to share an article or video.

If you do not allow these cookies, we will not display this content. More information about all this can be found in the privacy and cookie policies of these companies.


How can I manage my cookie preferences?


When you first visit a DPG Media website, we will ask you to specify the purposes for which you allow our websites to place cookies. You can make a different choice for each device. For example, if you want to accept all cookies only on your computer and limit cookies on your tablet, we will accommodate that. Your choice immediately applies to all DPG Media websites.

You can always change your choice afterward. On our websites, you will find a link to your privacy settings at the bottom of the page, where you can make adjustments. If you have multiple devices, you will need to indicate your choice separately for each device.

Why can't I refuse all cookies?


Functional cookies will always be placed because they are necessary for the website to work. You can refuse all other cookies.

How long are cookies stored?


The duration for which a cookie is stored depends per cookie. To clarify, there are two types of cookies:

  • Temporary cookies ("session cookies"): these are temporary cookies that are deleted as soon as you close your browser.

  • Persistent cookies ("persistent cookies"): these cookies are stored on your device until their retention period expires or until you actively delete them from your device.

Below, you can find a list of all cookies and their respective storage durations.

Domain

Cookie name

Retention period

Functional cookies

DPG Media

dpg-gsessionid

5 year

DPG Media

dpg-sessionid

5 year

DPG Media

cookie-agreed

100 days

DPG Media

ak_bmsc

2 hours

DPG Media

bm_sv

2 hours

DPG Media

pwv

7 months

DPG Media

pws

7 months

DPG Media

authId

Unlimited

DPG Media

authUt

13 months

DPG Media

tcf20_purposes

1 year

DPG Media

consentUUID

1 year

DPG Media

euconsent-v2

1 day

Marketing cookies

DPG Media

_hijd

365 days

DPG Media

_hjTLDTest

Session

DPG Media

has_js

Session

DPG Media

_gid

1 day

DPG Media

_ga

730 days

DPG Media

_gac_UA-#

3 months

DPG Media

_gat_gtag_UA_#

1 minute

DPG Media

visitor-id#-hash

10 years

DPG Media

cX_P

1 day

DPG Media

cX_Partner

Session

DPG Media

cX_S

Session

DPG Media

cX_G

1 year

DPG Media

_gcl_au

3 months

DPG Media

_sp_id#

2 year

DPG Media

_sp_ses#

1 day

DPG Media

_hjAbsoluteSessionInProgress

1 day

DPG Media

_hjIncludedInPageviewSample

1 day

DPG Media

_hjSession_#

1 day

DPG Media

_hjSessionUser_#

1 day

DPG Media

_hjIncludedInSessionSample

1 day

DPG Media

_hjFirstSeen

1 day

Facebook

fr

2 months

Facebook

oo

55 months

Facebook

c_user

1 year

Facebook

datr

18 months

Facebook

xs

1 year

Facebook

dpr

2 days

Facebook

sb

18 months

Google

DV

1 day

Google

1P_JAR

1 month

Google

CONSENT

2 years

Google

NID

6 months

Social media cookies

youtube.com

VISITOR_INFO1_LIVE

180 dagen

youtube.com

YSC

730 dagen

youtube.com

CONSENT

730 dagen

How can I manually delete or disable cookies?


In every browser, you can choose to delete all cookies that are already stored on your computer. Please note that you must adjust these settings for each browser on each device you use. If you don’t allow any type of cookies in your browser, including functional cookies, it may negatively impact the functionality of our websites.

Here are instructions on how to delete cookies in your browser:

  • Google Chrome: Instructions for deleting existing cookies and rejecting new cookies can be found here (web & mobile).

  • Firefox/Mozilla: You can find instructions on deleting existing cookies here (web). Information on refusing new cookies can be found here (web). For mobile devices, please check here.

  • Safari: Instructions for deleting existing cookies and rejecting new cookies can be found here (web). For mobile devices, you can find this information here.

  • Internet Explorer: Instructions for deleting existing cookies and rejecting new cookies can be found here.

  • Opera: Instructions for deleting existing cookies and rejecting new cookies can be found here.

Does DPG Media work with third parties?

Yes, in addition to our own DPG Media cookies, third parties (our partners) also place cookies on our website. This is why there are two types of cookies:

  • First-party cookies ("first-party cookies"): these cookies are placed by the DPG Media domain itself. Only DPG Media has access to the information stored in these cookies.

  • Third-party cookies ("third-party cookies"): these cookies are placed by a third party, not by DPG Media itself. The third party that places the cookie has access to the data stored in that cookie.

Does DPG Media engage in automated individual decision-making?

DPG Media does not engage in automated individual decision-making. This means that we will never use your data to make decisions without human intervention that have legal or significant consequences for you.

Cookies, data protection, and your rights


In some cases, the information stored in cookies may constitute personal data as defined by the General Data Protection Regulation ("GDPR").

The GDPR requires us to always have a legal basis for processing your personal data. For functional cookies, DPG Media relies on its legitimate interest to offer visitors and users an optimal and secure website. For all other cookies containing personal data, DPG Media relies on your consent. You can withdraw your consent at any time.

In addition to the right to withdraw your consent at any time, you have certain other rights as a consumer under the GDPR, which you can exercise towards DPG Media. This includes the right to lodge a complaint with the supervisory authority. You can find more information about these rights and how to exercise them in our privacy policy. Instructions for withdrawing your consent can be found under the section "How can I manage my cookie preferences?"

Furthermore, we always handle personal data in line with our privacy policy, which should be read in conjunction with this cookie policy and applies exclusively to the processing of personal data collected via cookies on corporate and B2B websites.

You still have questions about cookies?

If you have questions about this cookie policy or the processing of your data, you can contact the Data Protection Officer (DPO) of DPG Media via email at privacy@dpgmedia.be or by mail at our headquarters address: DPG Media Group NV, Mediaplein 1, 2018 Antwerp, attention of the DPO.

We will occasionally update this cookie policy, for example, when our websites or cookie regulations change. In the case of significant changes, we will always inform you before they take effect.